CeBIT 2013: Top 10 funniest trade show pictures (part 2)
Here are the best of the best, the five funniest CeBIT 2013 pictures: 5. Noshareconomy, or keep your fat fingers off my …
CeBIT 2013: Top 10 funniest trade show pictures (part 1)
Although CeBIT is not too famous for funny things (there are serious companies exhibiting and even more serious people visiting), our teams still managed …
Project “Trade Show”: If you do it, do it good
(continued from previous article) Trade shows are not a form of entertainment. Trade show participation is a business investment, which is expected …
Project “Trade Show”: Costs and DIY
(continued from previous article) Here are some figures to consider. Average costs of participation in bigger German Trade Shows go well beyond …
Project “Trade Show”: Her Majesty Last Minute
Benefits of participating in a Trade Show are (hopefully) obvious to everyone – you acquire new business, form new partnerships and may …
Trade Show, Fair or Exhibition? (part 2)
Although English speaking world has to choose between Trade Show, Trade Fair, Exhibition and Exposition (Expo), in Germany only two terms are commonly …
Trade Show, Fair or Exhibition? (part 1)
And to top it up, there is also the word Expo. The question is – are there any material differences between those? …
What do trade shows, health tests and USP have in common?
Trade show is the place where you have a preselected audience for your company message at your disposal – current and prospective …
Trade shows: definition and origins
There are hundreds of various trade shows taking place every year in Germany alone. Anything can be presented there – from latest …
Public Relations FAQs: can we do it ourselves?
“We speak German and we have Germans in our team – why can’t we do it ourselves?” is quite a common question to ask. …