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Trade-Show Public Relations in Germany
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UK named as 2014 Partner Country for CeBIT

The German Federal Association for Information Technology, Telecommunications and New Media (BITKOM) and CeBIT, the No. 1 tradeshow for the digital industries, have named the United Kingdom as their official Partner Country for 2014.

Markus Burgdorf September 12, 2013 News, Trade Show Press Releases Permalink

ESSEN MOTOR SHOW 2013 Will Inflame the Passion for Classic Cars

All of five months before the start of the 46th ESSEN MOTOR SHOW, the first programme highlights have been finalised: In the Classic Cars section, the oldtimer specialist S.I.H.A. will enrich the fair for automobile passion with three top events.

Markus Burgdorf June 18, 2013 News, Trade Show Press Releases Permalink

CeBIT 2013: Top 10 funniest trade show pictures (part 2)

Here are the best of the best, the five funniest CeBIT 2013 pictures: 5. Noshareconomy, or keep your fat fingers off my …

Taiwan business

CeBIT 2013: Top 10 funniest trade show pictures (part 1)

Although CeBIT is not too famous for funny things (there are serious companies exhibiting and even more serious people visiting), our teams still managed …

Project “Trade Show”: If you do it, do it good

(continued from previous article) Trade shows are not a form of entertainment. Trade show participation is a business investment, which is expected …

Project “Trade Show”: Costs and DIY

(continued from previous article) Here are some figures to consider. Average costs of participation in bigger German Trade Shows go well beyond …

Project “Trade Show”: Her Majesty Last Minute

Benefits of participating in a Trade Show are (hopefully) obvious to everyone – you acquire new business, form new partnerships and may …

Trade Show, Fair or Exhibition? (part 2)

Although English speaking world has to choose between Trade Show, Trade Fair, Exhibition and Exposition (Expo), in Germany only two terms are commonly …

Trade Show, Fair or Exhibition? (part 1)

And to top it up, there is also the word Expo. The question is – are there any material differences between those? …

What do trade shows, health tests and USP have in common?

Trade show is the place where you have a preselected audience for your company message at your disposal – current and prospective …

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